Beschrijving
Offers best practices covering legal rights and responsibilities when using social networks, such as LinkedIn, Facebook, Twitter, foursquare, corporate and personal blogs, and Google+. This title contains essential legal advice, real-world case studies, and useful takeaways.
How to Avoid Legal Pitfalls on Social Media
Social media is where your customers are–so it’s where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse. Written in easy-to-understand, accessible language, Social Media Law for Business reveals your legal rights and responsibilities in the fast-moving and ever-changing social media landscape. Learn how to:
Create a social media policy for your business * Recruit, hire, and fire through social media * Share content without getting sued * Blog and run contests * Draft disclosure requirements in digital advertising
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